Google announc that it has improv its targeting systems to more accurately find and target ads to the right audience, thereby increasing the effectiveness of campaigns. Let’s talk about the possibilities of your business! Do you want to take advantage of our offer or ask a question? Contact us!  Mandatory fields Name your e-mail Telephone What interests you? company name of personal data can be found here . We have four options for targeting our ads: Custom segments – keywords, target URL or mailing lists, Your data.

In The Case Of Performance

The ability to create your own target group, remarketing, Interests and detail demographic data – specific target groups, Demographics  age, gender, parental status and household income. Conversions Max campaigns, we do not have much choice in terms of rates as in others. For example, we cannot set the campaign to be reachable and collect clicks. Unfortunately, Google took away this opportunity from us. In Performance Max, we can set only two Mobile Phone Number Lists bidding options, and they are: Maximize the number of conversions – possible to set the cost of acquiring CPA, Maximization of conversion value – possible setting of the target ROAS.

However  Must remember Often

Performance max When creating a Performance Max campaign, Google itself will propose conversions that were previously upload to the account. If they do not correspond to our goals that the campaign is suppos to achieve. We have the option of adding more conversions via the “add goal” button. At first glance, this may seem like a very limiting strategy. In the end, many different optimization possibilities were taken away from us.  Specifi paths can ultimately turn out to be a plus. In Performance Max, they were us so that the possibilities of adapting to traffic and finding the best conversion were as high as possible. How to optimize Performance Max campaigns LOB Directory As I mention earlier, Google focuses on increasing the automation of advertising activities.