The number of characters on mobile is limit, which means that part of the topic is “cut off” and it is the preheader that is visible. The preheader is a great space to put additional information about promotions, free delivery, discounts or coupons. You can also use this space to place a call to action buy now, check, see more, etc., thanks to which you will increase the OR opensrate. Mailings Desktop view How to increase conversion from mailings Mobile view Remember to keep an eye on the number of newsletters sent.
How to increase conversion
It is important for the user to know that you care about presenting a personaliz offer. Adjust the dispatches to the user’s behavior, observe, test and check. What elements should a good mailing contain. The header, which should contain your logo, and the preview link message preview, which is useful when the content of the message is not display directly in the mailbox, then the user can open it in the browser. Use this space, it is also a good practice to add additional content in place of the preview link. From mailings How to increase conversion from Ivory Coast Phone Number Lis mailings. The main content, which includes graphics, text and call to action: How to increase conversion from mailings An additional element that you can include in the content of the mailing are gifs.
The size of the gif is very important
The main purpose of including gifs in mailings is to catch the user’s attention. On one graphic, you can show the product in several color versions, or emphasize the value of discounts in a special way. When adding a gif to your mailing, remember to keep the rest of the email balanc. Optimize it so that its size does not exce Kb. Adjust the dimensions to your message LOB Directory template, ruce the number of frames to a minimum.
