Key differences between GA and Universal Analytics (GA ) Web analytics July , Anna Gruszewska-Dzizic Are you wondering what really distinguishes Google Analytics from the “older” version, commonly referr to as GA ? You’ve heard something, you’ve probably even read something, but you’re still not sure what changes have taken place in the new version and whether they matter to you at all? Or is the GA just a new look? Read the following article and check how one of the most popular web analytics tools has undergone a metamorphosis.  Interface  Of the tool. First, the look has chang to resemble Google Analytics for Firebase.

Tracking ID The correct implementation

Those who have had the opportunity to work with this analytics tool for applications will find it a little easier to get us to the new version for websites. Google Analytics interface However, apart from the aesthetics, the content has chang. The number of default reports has been ruc, which means that some sets of metrics and data must be creat manually. Some reports are not visible because they are generat only when events start to be track. Universal Iran Phone Number List Analytics interface. Of Google Analytics requires an identifier that will allow you to send available data to the appropriate service.

The Measurement model in Universal

In Universal Analytics, the tracking ID starts with. In GA , the identifier starts with ‘ G- ‘, G-CAB DE . GA and GA tracking ID comparison. IP Anonymization Google Analytics tracks the IP of website visitors but does not show them in reports. Under applicable law, full IP addresses cannot be stor, so GA must use the anonymization feature to mask users’ IP. In GA , this function has been built-in , which means that we do not have to remember to include it in the configuration. Analytics. Measurement model  Analytics is bas on sessions and LOB Directory pageviews. In turn, in GA it is bas on events and parameters.