So adding five products to the cart in one session will be visible in the data as five Ecommerce add To Cart events, but only one goal completion. The value field is relatively rarely us. It is us to count only events with a certain value. For example, if we want to count additions to the basket of products, but only those that have a value greater than PLN.  Events that have a defin value – so it’s not always possible. Whether our events have a defin value can be check in the Behavior > Events > Top Events report. Goals in Google Analytics If we want to use the “event value” metric, it must be defin during event configuration. For an “event” goal, just like you did for a “destination”, you can enter a goal value and verify the goal.

The topic of event configuration

However, it is not possible to define the path to the destination. Event configuration using Google Tag Manager What if your account doesn’t receive any events, or if they do, but you want to track other user actions? Google Tag Manager comes to the Bahrain Phone Number List rescue.  Using Google Tag Manager is very broad and we do not have space in this article to discuss it in detail. Materials I recommend: free Tag Manager course from Google academy course Rules in Google Tag Manager tag-manager.

Google AnalyticsSetting up an event

Variables in Google Tag Manager variables-in-google-tag-manager Google Tag Manager e-book at work of Google Ads specialists -google-tag-manager-w-pracy-specialists-google-ads Using Google Tag Manager, we can define each user action as an event and give it any name of the category, actions and labels, as well as a value. Goals in bas target has been describ above. Goal value In the case of sites that are not stores, but are us, for example, to generate leads, it is worth setting up the goal value.