Why do we ne surveys? Well-prepar forms will allow you to look at your website from a different perspective and can be a source of interesting inspiration. You will also discover what your customers’ nes are. Learn about the problems that users encounter in the process of completing a given conversion,  a transaction. Customers can also tell you what they expect from the website, what functionalities would help them achieve their goals. If you make good use of the obtain data during marketing research, you will increase the conversion rate on your website.

The theory very often sounds easy

Challenges in survey design  -you create questions, send them to your clients, get answers and bam! – you have ready ideas for concrete actions. Unfortunately, the process is actually quite long. In order to obtain relevant information from surveys, you ne a well-prepar plan and attention to detail at every stage of the research. You ne to think about the right questions and estimate how many customers to send the form to. You also ne to create the right motivation to complete it. In the following paragraphs, we will provide you with detail guidance on Slovenia Phone Number List these issues How many people should you send the survey to? This is a very important part of your customer information acquisition plan.

For a representative sample

We know very well that not all people to whom you send an e-mail with a survey will send you their answers. It is worth assuming that a few percent of people will do it. Then, assuming %: if you care about responses, then you ne to send e-mails with a request to complete the survey, when you want to get responses, then it’s best to send e-mails, in case you want to get replies, you ne sent emails. Of users, the number of responses should be bas on the size LOB Directory of the customer group and the level of statistical error that you can accept.