It has been operating stationary in Warsaw for years.  But offline sales are finitely better. Currently, he has cid to move his shop to a larger location closer to the center and as part of the opening he is organizing a workshop on playing handpans, which you can sign up for via the website. He has a freelancer who runs Google Ads ads, but Robert is not satisfi with the actions and is consiring establishing cooperation with the agency. Within the budget of PLN , , he would like to increase sales in the online store, inform potential customers from Warsaw about the new location and promote the workshop.

Registration for the workshop

What strategy for Robert? In the case of this type of business, we will allocate the vast majority of costs for sales purposes, i.e. product campaigns and remarketing (including the so-call dynamic remarketing) optimiz to maximize the number of purchases. The cost of these activities can be up to % of the entire Google Ads budget. The local campaign will encourage customers to visit the stationary store and will be direct only to people staying in Warsaw and its UK Phone Number List vicinity.  Is best obtain through campaigns in the search engine and graphic ads. The key to this will undoubtly be the precise selection of users to whom the advertisements will be direct.

However its effectiveness requires

Seasonality can also be taken into account in the case. Of Robert’s store – he can introduce various promotional offers during holiday periods to increase sales and interest in the assortment. Summary Advertising in Google Ads is a great way to present your business to a wide audience. A reliable strategy to break through against the backdrop of constantly fighting competition. Effective Google Ads campaigns rely primarily on understanding your business and clearly defin goals. There is no perfect strategy. The road to success consists of tests, analyzes and ongoing LOB Directory monitoring of your campaigns.