That’s why it’s so important not to leave this field empty. It is also an easy way to diversify the profile of links directing to our subpage. semahead Anchor optimization – best practices What should you remember when optimizing anchors for SEO?  to note: Choosing the right phrases – determining what keywords we want to link to a given subpage should be the basis of our actions. They don’t have to be exact phrases, let’s use semantically relat keywords and long tail keywords. Maintaining a natural link profile – as you know, there are several types of anchors.

The anchor should be concise

It is worth using this in your strategy by diversifying anchor texts. Thanks to this, the link profile will be natural and Google will not consider our actions as spam. It is assum that about – % should be brand anchors, – % partially match, and – % – other.  – Regardless of the type, the anchor should not be too long. It is best not to exce characters. External links with shorter anchors generate better results because Google can easily determine the topic of the Luxembourg Phone Number List page. Relevance of the anchor text – one of the ranking factors for Google is the relevance of links,  how much the topic of one page is relat to the topic of the other, if they link to each other.

It Is worth limiting the use of anchors

The search engine pays attention to anchor texts, treating them as indicators to determine the subject of a subpage or article and for which queries they will be relevant. SEO-friendly anchor text is concise, thematically relevant to the page it links to, and non-generic . With the content “here”, “view”, “read” or do it with sensitivity. Summary Anchor text is clickable text in a hyperlink, highlight in the content with color and underline. The anchor should be relevant to LOB Directory the topic of the page it links to, not general text.